Director of Digital Marketing

Description

Ambia Energy is a leader in the renewable energy sector, committed to providing sustainable energy solutions while delivering an unparalleled customer experience. We are seeking a Director of Digital Marketing to join our dynamic team and play a key role in our growth. 

We’re looking for a forward-thinking candidate to lead Ambia’s digital evolution. In this strategic, hands-on role, you’ll own our digital presence and performance across all platforms— including paid media, social media, website, SEO, CRM, analytics, AI-driven personalization, and UX design.

You’ll lead a high-performing team, implement cutting-edge tools, and shape the digital customer journey to drive acquisition, engagement, and long-term loyalty.

What we offer:

• Competitive compensation packages.
• Group Health, Dental, and Vision plans.
• Life insurance.
• 401K with employer match.
• Paid holidays and paid time off.
• Access to a company gym. 
• Opportunities for professional development and career advancement.
• Engaging company culture focused on teamwork and excellence.

Responsibilities:

Digital Strategy & Leadership

• Develop and execute an integrated digital marketing strategy aligned with growth goals and our sustainability mission.
• Lead omnichannel campaigns across web, email, social, paid media, SEO, and mobile.
• Manage marketing budgets, vendors, and performance tools to drive ROI.

AI & Data-Driven Marketing

• Leverage AI and machine learning to personalize experiences, optimize targeting, and predict behavior.
• Use CDPs, analytics platforms, and automation to drive smart, scalable decisions.

Team & Vendor Management

• Recruit, lead, and mentor a high-performing digital marketing team.
• Manage partnerships with agencies, tech vendors, and creative partners.

Digital Content & UX Optimization

• Oversee content strategy for brand storytelling across digital touchpoints.
• Guide website UX/UI enhancements focused on intuitive, responsive, and conversion-optimized experiences.

Analytics & KPIs

• Own and report on digital KPIs: CAC, LTV, CTR, CVR, ROI, and attribution.
• Build dashboards to monitor and continuously improve performance.

Qualifications:

• Master’s degree in Marketing, Business, Data Science, or related field.
• 8–12 years in digital marketing, including 3+ in senior leadership roles.
• Experience with UX/UI, product development, or rapid prototyping.
• Familiarity with edge AI, video analytics, or IoT marketing tools.
• Previous experience in solar, clean energy, or environmental tech sectors.
• Proven success in B2C or B2B2C environments (energy/solar/tech a strong plus).
• Experience applying AI/ML in marketing (e.g., predictive analytics, personalization engines, NLP tools).
• Deep knowledge of Google Analytics, HubSpot, Salesforce, Meta Ads, and SEO/SEM platforms.
• Strong leadership, communication, and cross-functional collaboration skills.
• Passion for sustainability, innovation, and human-centered design.

About Ambia:

Ambia is a leading solar and home improvement company with a mission to help homeowners transform their properties into energy-efficient, sustainable spaces. Since its founding, Ambia has been committed to creating fulfilling careers for its team members while delivering innovative, clean energy solutions to its customers.

In just four years, Ambia Energy has achieved over $400M in lifetime sales, making it one of the fastest-growing companies in the solar industry. Despite the turbulence of 2023 and 2024, which saw many competitors exit the market, Ambia emerged as a resilient leader, restructuring and achieving profitability in 2024 under the guidance of CEO Conner Ruggio.

Ambia Energy’s success is rooted in its dedication to improving the customer experience, ensuring high-quality installations, and fostering a culture of continuous growth and education among its employees. The company is also a pioneer in the home services industry, combining energy efficiency with personalized service to help homeowners reduce costs and improve their environmental impact.

With a focus on innovation, integrity, and excellence, Ambia continues to set the standard for what’s possible in renewable energy and home improvement.

Please note:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this role. Duties, responsibilities, and activities may change at any time with or without notice. 

If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please inform your recruiter.

Requirements

• This position is required to work in the Lindon, UT corporate office Monday-Friday 8am-5pm. 
• Must be able to sit for extended periods of time and communicate effectively over the phone and in person.
• Positive attitude and ability to thrive in a fast-paced, high-growth environment.