Digital Media Specialist

Salary

$43,509.31 - $54,999.00 Annually

Location 

25 - HINDS COUNTY, MS

Job Type

Full-Time

Job Number

9112-0247-20250613HDS

Department

0247 - EDUCATIONAL TELEVISION AUTHORITY

Opening Date

06/16/2025

Closing Date

6/30/2025 11:59 PM Central

Agency Minimum Salary

$43,509.31

Agency Maximum Salary

$55,000.00

About the Agency

Mississippi Public Broadcasting is seeking an experienced digital media professional to create, manage, and optimize digital content for the agency. Candidates should have solid, proven experience and competency in developing and measuring a variety of successful digital campaigns using industry best practices across a variety of media software.

About the Position

ESSENTIAL DUTIES INCLUDE: • Implement effective communications campaigns for distribution across all MPB platforms and content channels • Create content that can be measured against current and newly developed KPIs • Management of various digital platforms, including websites, social media, email campaigns, content management software and more • Conduct audience research and monitor analytics data to inform content and strategy decisions across platforms • Optimize content across our online presence, Public Media App, and newsletters and build design for specific platform use • Promote and protect the MPB brand, maintain brand guidelines, and maximize brand awareness • Assist Communications Director and Digital Media Strategist with digital marketing content, usage and placement • Collaborate with designers, copywriters, and other team members and departments to produce high-quality digital content • Stay up-to-date with industry trends, tools, best practices, and software offered by public media partners.

What you'll need to be Successful

Strong writing and communication skills and experience in graphic design. Knowledge of Adobe Suite, Microsoft O365, Sprout Social, and distribution platforms such as Constant Contact. Strong internal and external networking skills. Web development software experience such as Wordpress, Drupal, and other Content Management Software including SaaS.

Preferred Qualifications

Typically requires a Bachelor’s Degree and 1-2 years of experience. **Agency Preferred Qualifications: • Bachelor's Degree from an accredited four-year college or university • Background in digital marketing, web design or similar field • Proficiency in social media platforms (e.g., Facebook, Twitter, Instagram, LinkedIn) • Familiarity with key analytics platforms and terminology. Creative mindset with attention to detail. • Strong written and verbal communication skills.