Community Operations Specialist (CCBE)

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

Build and maintain community matrices on platforms such as WeChat/Enterprise WeChat/Douyin/Xiaohongshu, and manage user segmentation (including individual WeChat, Enterprise WeChat, community groups, and social media content).
 

Establish community rules, develop SOPs, and enhance user engagement and retention.

Identify user needs and maintain relationships through content, activities, and one-on-one interactions.

Plan viral campaigns, newcomer benefits, and other strategies to achieve user growth targets in communities/private domains.

Design conversion paths tailored to the beauty and exhibition industries, improving user pre-registration and attendance through community operations.

Bachelor’s degree or higher, with 1-3 years of experience in community/user operations；Familiarity with Enterprise WeChat and SCRM tools (e.g., Qifei, Weiban, Enterprise WeChat Assistant).

Bsic data analysis skills and proficiency in tools like Excel/Feishu Multidimensional Tables.

✓Keen insight into user psychology and strong ability to build trust through communication.
✓Skilled in event planning and copywriting, capable of independently producing community content.
✓Goal-oriented, resilient under pressure, and adaptable to the fast-paced nature of community operations.
Prior success cases in community operations for exhibitions/telemarketing/beauty industries.
✓Knowledge of private domain traffic growth tactics (e.g., group buying, affiliate marketing, IP persona development).
 

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com.

Our benefits include:

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive and most of us balance time in the office with time working remotely
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks 
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: annual leave plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year 
• A flexible range of personal benefits to choose from, plus company funded private medical cover
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Strong wellbeing support through EAP assistance, mental health first aiders and more
• Recognition for great work, with global awards and kudos programmes 
• As an international company, the chance to collaborate with teams around the world

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here.