Head of Product Marketing, Bay Area

About Firebolt

Firebolt is the Cloud Data Warehouse purpose-built for the speed, scale, and flexibility of data & AI applications. Our platform delivers ultra-low latency, high concurrency, and multi-dimensional elasticity—empowering teams to build data-intensive products that perform at scale. Backed by over $270M in funding, a world-class engineering team and an ambitious vision, Firebolt is leading the transformation of AI data infrastructure.

About the Role

We’re hiring a Head of Product Marketing to define the story we tell, how we tell it, and how we bring it to market. This is a strategic, cross-functional leadership role where you’ll shape Firebolt’s narrative, define our competitive edge, and ensure our products resonate with the developers, data engineers, and engineering teams building the next generation of data & AI applications.

You’ll drive messaging, launch strategy, product storytelling, and content across the customer journey—from top-of-funnel awareness to deep technical validation. You’ll also partner closely with Product, Engineering, Sales, and Developer Relations to connect what we build with what the market wants and how customers buy.

This is a rare opportunity to build and lead a product marketing function in a deeply technical, category-defining space.

About the day to day

Own Firebolt’s Positioning & Messaging

• Define and continuously refine our product narrative to resonate with technical users in the AI and data space.
• Develop compelling messaging frameworks that clearly communicate value across channels and personas.

Lead Go-to-Market Execution

• Drive the strategy for product launches and major feature announcements.
• Collaborate with Product, Sales, and Marketing teams to deliver coordinated campaigns that create impact.

Develop High-Impact Content

• Oversee the creation of technical content, sales collateral, competitive insights, customer stories, and thought leadership.
• Guide tone, structure, and storytelling across all product marketing outputs.

Partner Across the Business

• Collaborate closely with Engineering and empower their outbound engineering motion—helping turn innovations into externally facing stories and proof points.
• Work with Developer Relations and Field teams to scale technical storytelling and equip customer-facing teams with the right narratives and tools.
• Provide market and competitive intelligence to inform product strategy and roadmap planning.

Build & Lead the Function

• Hire, develop, and manage a small team of product marketers.
• Set processes and operating rhythms that scale as Firebolt grows.

Why This Role Matters

Firebolt is redefining what’s possible with cloud data infrastructure—and product marketing is key to telling that story. You’ll be the voice that bridges technical innovation with market impact. If you’re excited by the opportunity to shape a category, partner with world-class teams, and build something lasting, we’d love to hear from you.

• 7+ years in product marketing, with experience in fast-moving, technical B2B environments.
• Proven ability to define positioning and messaging for technical audiences (developers, data teams, or infrastructure buyers).
• Experience leading product launches, sales enablement, and customer-focused storytelling.
• Deep understanding of cloud data platforms, data engineering, or modern analytics stacks.
• Proven ability to build and lead high-performing product marketing teams in a fast-paced, technical environment.
• Strong written and verbal communication skills—you can explain complex concepts simply and clearly.
• A builder’s mindset: comfortable with ambiguity, energized by setting direction, and not afraid to roll up your sleeves.

At Firebolt, we are dedicated to fostering an environment of transparency and fairness in all aspects of our operations, including compensation practices. As part of this commitment, we provide clear visibility into the pay range for each role within our organization.

The pay range listed below reflects the base salary for non-commissionable roles or on-target earnings for commissionable roles. As part of our compensation philosophy, the total compensation is tailored to each candidate and influenced by factors such as job-related skills, level of experience, relevant certifications, and geographical location, to name a few.

Base salary range: $220,000 - $260,000. This role may also be eligible for bonus, equity, and other incentives.

Local Benefits

• Paid Time Off
• Medical, Dental and Vision Insurance
• FSA Plan
• 401k Plan
• Eligibility to enroll in additional optional insurances
• Bereavement, Parental, Disability and Medical Leave
• Internet Reimbursement
• All other benefits required by applicable law
• Benefits are subject to eligibility requirements and are updated on an annual basis.